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~subject:"Market research"
~type_genre:"Textbook"
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Advertising and public relations research
Jugenheimer, Donald W.
;
Bradley, Samuel D.
;
Kelley, Larry D.
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2010
Persistent link: https://www.econbiz.de/10013530441
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Business research methods
Zikmund, William G.
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2003
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7. ed.
Persistent link: https://www.econbiz.de/10001663416
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