//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketingmanagement"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"performance"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Firm performance
112
Unternehmenserfolg
112
Portfolio selection
50
Portfolio-Management
50
Performance measurement
47
Performance-Messung
47
USA
38
United States
38
Theorie
25
Theory
25
Strategic management
23
Strategisches Management
23
Führungskräfte
14
Managers
14
Human Resource Management
13
Personalmanagement
13
Business start-up
12
Entrepreneurship
12
Entrepreneurship approach
12
Unternehmensgründung
12
Leistungsanreiz
11
Performance incentive
11
Benchmarking
10
Corporate Social Responsibility
10
Corporate social responsibility
10
Großbritannien
10
Marketing management
10
United Kingdom
10
Corporate Governance
9
Corporate governance
9
KMU
9
Multinationales Unternehmen
9
SME
9
Transnational corporation
9
Welt
9
World
9
Arbeitsgruppe
8
Economic policy
8
Organisatorischer Wandel
8
more ...
less ...
Type of publication
All
Article
10
Type of publication (narrower categories)
All
Reprint
Article in journal
1,101
Aufsatz in Zeitschrift
1,101
Aufsatz im Buch
74
Book section
74
Hochschulschrift
34
Graue Literatur
24
Non-commercial literature
24
Thesis
23
Collection of articles of several authors
16
Sammelwerk
16
Bibliografie enthalten
11
Bibliography included
11
Case study
11
Fallstudie
11
Arbeitspapier
10
Working Paper
10
Aufsatzsammlung
6
Conference paper
5
Konferenzbeitrag
5
Lehrbuch
3
Collection of articles written by one author
2
Company information
2
Fallstudiensammlung
2
Firmeninformation
2
Sammlung
2
Textbook
2
Amtsdruckschrift
1
Bibliografie
1
Conference proceedings
1
Elektronischer Datenträger
1
Government document
1
Guidebook
1
Handbook
1
Handbuch
1
Konferenzschrift
1
Ratgeber
1
Statistics
1
Statistik
1
more ...
less ...
Language
All
English
10
Author
All
Barringer, Bruce R.
1
Brodie, Roderick J.
1
Cadogan, John
1
Conant, Jeffrey S.
1
Coviello, Nicole E.
1
Devinney, Timothy Michael
1
Echambadi, Raj
1
Ellis, Paul D.
1
Ewing, Michael
1
Fahy, John
1
Greenley, Gordon E.
1
Hooley, Graham J.
1
Hult, G. Tomas M.
1
Ketchen, David J.
1
Koh, Anthony C.
1
Munro, Hugh J.
1
Porter, Michael E.
1
Stewart, David W.
1
White, J. Chris
1
more ...
less ...
Published in...
All
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
2
International marketing ; Vol. 1
1
Marketing strategy organization and implementation
1
Marketing strategy processes and tools
1
Michael Porter ; Vol. 1
1
Relational and functional integration
1
Small business and entrepreneurship ; Vol. 4
1
Strategy, structure and leadership
1
The evolution of integrated marketing communications : the customer-driven marketplace
1
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Interbrand choice, media mix and market
performance
Porter, Michael E.
-
2010
Persistent link: https://www.econbiz.de/10003888334
Saved in:
2
Marketing strategy development styles, implementation capability, and firm
performance
: investigating the curvilinear impact of multiple strategy-making styles
White, J. Chris
;
Conant, Jeffrey S.
;
Echambadi, Raj
-
2009
Persistent link: https://www.econbiz.de/10003836668
Saved in:
3
Market orientation and
performance
: a meta-analysis and cross-national comparisons
Ellis, Paul D.
-
2009
Persistent link: https://www.econbiz.de/10003835909
Saved in:
4
Does market orientation matter? : a test of the relationship between positional advantage and
performance
Hult, G. Tomas M.
;
Ketchen, David J.
-
2009
Persistent link: https://www.econbiz.de/10003835929
Saved in:
5
Market-focused resource, competitve positioning and firm
performance
Hooley, Graham J.
;
Greenley, Gordon E.
;
Fahy, John
; …
-
2009
Persistent link: https://www.econbiz.de/10003836046
Saved in:
6
Relationships among organisational characteristics, marketing strategy and export
performance
Koh, Anthony C.
-
2008
Persistent link: https://www.econbiz.de/10003655296
Saved in:
7
The effects of relational channel exchange on the small firm : a conceptual framework
Barringer, Bruce R.
-
2008
Persistent link: https://www.econbiz.de/10003727177
Saved in:
8
Integrated marketing communication measurement and evaluation
Ewing, Michael
- In:
The evolution of integrated marketing communications : …
,
(pp. 29-43)
.
2011
Persistent link: https://www.econbiz.de/10009232922
Saved in:
9
An investigation of marketing practice by firm size
Coviello, Nicole E.
;
Brodie, Roderick J.
;
Munro, Hugh J.
-
2008
Persistent link: https://www.econbiz.de/10003729809
Saved in:
10
Rethinking the product portfolio : a generalized investment model
Devinney, Timothy Michael
;
Stewart, David W.
-
2009
Persistent link: https://www.econbiz.de/10003807188
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->