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~subject:"Relationship marketing"
~type_genre:"Collection of articles of several authors"
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Relationship marketing
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Three Essays on the marketing of innovations : community collaboration, strategy at product launch, and customers’ post-adoption experience of really new products
Nagel, Christian Siegfried Anton
-
2017
Persistent link: https://www.econbiz.de/10011737442
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2
Kundenintegration und Kundenbindung : wie Unternehmen von ihren Kunden profitieren
Gelbrich, Katja
(
ed.
);
Souren, Rainer
(
contributor
)
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003816960
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3
Special issue: Integration of emotional and technological values in the design of pleasurable products and systems
Eynard, Benoît
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009674247
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4
Produktentwicklung mit virtuellen Communities : Kundenwünsche erfahren und Innovationen realisieren
Herstatt, Cornelius
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008655414
Saved in:
5
Komplexität und Agilität : steckt die Produktion in der Sackgasse?
Schuh, Günther
(
ed.
);
Wiendahl, Hans-Peter
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10000630030
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