Stieler, Maximilian; Henike, Tassilo - In: Creativity and Innovation Management 31 (2021) 1, pp. 35-48
Engaging employees to contribute to corporate innovation is vital for the future success of companies. In particular … breaking down three kinds of innovation barriers: limited meaning, allowance, and/or capability. In this paper, we present … innovation nudging as a novel approach, aiming to overcome the limitations of traditional corporate innovation management …