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International review on public and non-profit marketing
OECD Economics Department Working Papers
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Social marketing to achieve the sustainable development goals (SDGs) in 2030 agenda by the United Nations
2023
Persistent link: https://www.econbiz.de/10014383305
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Social marketing to achieve the sustainable development goals (SDGs) in 2030 agenda by the United Nations
Galan-Ladero, M. Mercedes
;
Sarmento, Maria
;
Marques, Susana
- In:
International review on public and non-profit marketing
20
(
2023
)
3
,
pp. 521-527
Persistent link: https://www.econbiz.de/10014383331
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An approach for analysing and segmenting messages about the SDGs on Twitter from the perspective of social marketing
Galiano-Coronil, Araceli
;
Ortega-Gil, Manuela
; …
- In:
International review on public and non-profit marketing
20
(
2023
)
3
,
pp. 635-658
Persistent link: https://www.econbiz.de/10014383342
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