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Towards an exchange view of trade fairs
Tafesse, Wondwesen; Skallerud, Kåre - In: The journal of business & industrial marketing 30 (2015) 7, pp. 795-804
Persistent link: https://www.econbiz.de/10011420334
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Two decades of business negotiation research : an overview and suggestions for future studies
Agndal, Henrik; Åge, Lars-Johan; Eklinder-Frick, Jens - In: The journal of business & industrial marketing 32 (2017) 4, pp. 487-504
Persistent link: https://www.econbiz.de/10011691661
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Social media capability in B2B marketing : toward a definition and a research model
Wang, Yun; Rod, Michel; Ji, Shaobo; Deng, Qi - In: The journal of business & industrial marketing 32 (2017) 8, pp. 1125-1135
Persistent link: https://www.econbiz.de/10011802754
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An integrated perspective of value creation and capture : a systematic literature review
Minerbo, Claudio; Brito, Luiz Artur Ledur - In: The journal of business & industrial marketing 37 (2022) 4, pp. 768-789
Persistent link: https://www.econbiz.de/10013165216
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Towards dissemination, detection and combating misinformation on social media : a literature review
Kaur, Kulvinder; Gupta, Samrat - In: The journal of business & industrial marketing 38 (2023) 8, pp. 1656-1674
Persistent link: https://www.econbiz.de/10014314199
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Examining the use of fsQCA in B2B marketing research : benefits, current state and agenda for future research
Gligor, David Marius; Golgeci, Ismail; Rego, Carla; … - In: The journal of business & industrial marketing 37 (2022) 7, pp. 1542-1552
Persistent link: https://www.econbiz.de/10013401769
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B2B technology adoption in customer driven supply chains
Asare, Anthony K.; Brashear-Alejandro, Thomas; Kang, Jun - In: The journal of business & industrial marketing 31 (2016) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10011539305
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Scale development and validation for DART model of value co-creation process on innovation strategy
Taghizadeh, Seyedeh Khadijeh; Jayaraman, Krishnaswamy; … - In: The journal of business & industrial marketing 31 (2016) 1, pp. 24-35
Persistent link: https://www.econbiz.de/10011539312
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Types of embedded ties in buyer-supplier relationships and their combined effects on innovation performance
Charterina, Jon; Basterretxea, Imanol - In: The journal of business & industrial marketing 31 (2016) 2, pp. 152-163
Persistent link: https://www.econbiz.de/10011486445
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Using external knowledge to improve organizational innovativeness : understanding the knowledge leveraging process
Wang, Xinchun; Arnett, Dennis B.; Hou, Limin - In: The journal of business & industrial marketing 31 (2016) 2, pp. 164-173
Persistent link: https://www.econbiz.de/10011486469