Innovation in the Pharmaceutical Industry traces the discovery and development of drugs in Japan and the UK both …-asthmatic drugs -- 5. Histamine H2 antagonists -- 6. LHRH analogues -- 7. Three case studies of pharmaceutical innovation in Japan …

Managing New Product Development and Innovation provides a new approach to the microeconomics of innovation by … measuring the technical quality of new products and guiding the managers of innovation and technology in the central … new product development and innovation. By quantifying product features and evaluating the costs and market value of …