As IT technology advanced, a new style of innovation emerged, in which a leading innovation company invites end-users to its open software service platform. With respect to this type of innovation, a lot of innovation studies were performed to understand the structure of the interaction among...

Low liquidity of cloud markets can result in market instability and inefficiency, preventing the successful implementation of ubiquitous computing on demand. To circumvent this issue, it has been suggested to channel demand and supply into a limited number of standardized services. These...

Service markets allow users to discover, purchase, and utilize services offered on a specific platform. As service platforms grow in number of users and variety of offerings, it raises the question of whether this phenomenon continues to benefit users. Based on a literature review, the paper...

IT service businesses can achieve economies of scale and scope faster than in traditional product businesses. In particular, as IT service platforms will become the founding infrastructure of our economies, the analysis and understanding of the value that a service platform can generate is of...

One of the notable trends in the software industry is that software vendors provide their software on a platform as a service. Software users consume those software services or compose new services by combining those existing software services. The software vendors, their services, software...

Due to the large variety in computing resources, Cloud markets often suffer from a low probability of finding matches between consumers' bids and providers' asks, resulting in low market liquidity. The approach of SLA templates (i.e., templates for electronic contracts) is a means to reduce this...

Many IT service platforms (e.g., cloud computing platforms) are built as closed systems. They do not allow their customers to interoperate with other platforms or port their data to other platforms. As switching to different system is costly, customer of a closed IT system can be considered...

As cloud federation allows companies in need of computational resources to use computational resources hosted by different cloud providers, it reduces the cost of IT infrastructure by lowering capital and operational expenses. This is the result of economies of scale and the possibility for...

Cloud computing is supposed to offer resources (i.e., data, software, and hardware services) in a manner similar to traditional utilities such as water, electricity, gas, and telephony. However, the current Cloud market is fragmented and static, preventing the successful implementation of...

Cloud computing, which can be described as a technology for provisioning computing infrastructure as a service, runtime platform as a service, and software as a service, is considered as a keystone for innovation in the IT area. However, a limiting factor to innovation through cloud computing...