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Purpose – Strategic alliances are often described as risky, dangerous, and instable. When firms adopt these strategies, they are confronted with a relational risk. Nevertheless, little empirical work has been down on relational risk in alliances. For this reason, this research is founded and...
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When firms use alliance relationships, important decisions they must make concern: (1) How the alliance should develop in order to accomplish the parent firms’ objectives; (2) How they can manage relational risks in the alliance relationship. In order to find an answer to these problems,...
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Purpose – This paper focuses on the decision by firms to commit and to invest unilaterally. It is concerned with the intriguing question as to whether unilateral commitments are mechanisms that help a firm manage risks in alliance relationships in a proactive manner....
Persistent link: https://www.econbiz.de/10010905068
Strategic alliances are characterized by inherent instability arising from uncertainty regarding a partner’s future behaviour and the absence of a higher authority to ensure compliance. Consequently, when firms adopt these strategies, they are confronted with a relational risk. This paper...
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