//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A conceptual model to assess t...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
348
Konsumentenverhalten
347
Brand management
78
Markenführung
78
Brand image
74
Markenimage
74
Beziehungsmarketing
50
Relationship marketing
50
Brand
45
Markenartikel
45
Advertising effects
33
Customer satisfaction
33
Kundenzufriedenheit
33
Werbewirkung
33
Emotion
32
Einzelhandel
28
Retail trade
28
Advertising
25
Werbung
24
Marketing management
23
Marketingmanagement
23
Dienstleistungsqualität
22
Service quality
22
Viral marketing
21
Virales Marketing
21
Großbritannien
20
United Kingdom
20
Personality psychology
19
Persönlichkeitspsychologie
19
Internet marketing
17
Online-Marketing
16
Social Web
16
Social web
16
USA
16
United States
16
Theorie
15
Theory
15
Preismanagement
14
Pricing strategy
14
Beschwerdemanagement
13
more ...
less ...
Online availability
All
Undetermined
112
Type of publication
All
Article
360
Type of publication (narrower categories)
All
Article in journal
360
Aufsatz in Zeitschrift
360
Case study
2
Fallstudie
2
Collection of articles of several authors
1
Sammelwerk
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
360
Author
All
Dwivedi, Yogesh Kumar
5
Kaushik, Geetanjali
5
Moutinho, Luiz
5
Rana, Nripendra P.
5
Simintiras, Antonis C.
5
Mitchell, Vincent-Wayne
4
Sharma, Piyush
4
Buil, Isabel
3
Canniford, Robin
3
De Chernatony, Leslie
3
Drennan, Judy
3
Grohmann, Bianca
3
Lowe, Ben
3
Oppewal, Harmen
3
Palmeira, Mauricio
3
Roper, Stuart
3
Roy, Rajat
3
Russell-Bennett, Rebekah
3
Spence, Mark T.
3
Woisetschläger, David
3
Yi, Youjae
3
Zielke, Stephan
3
Abosag, Ibrahim
2
Andrews, Lynda
2
Angell, Robert
2
Antonetti, Paolo
2
Aspara, Jaakko
2
Balaji, M. S.
2
Bijmolt, Tammo H. A.
2
Brown, Mark
2
Bruhn, Manfred
2
Buchanan-Oliver, Margo
2
Büttner, Oliver B.
2
Cauberghe, Veroline
2
Chakravarti, Amitav
2
Choi, Beom Joon
2
Cronin, James Martin
2
Cruz, Angela Gracia B.
2
Dagger, Tracey S.
2
Dahlén, Micael
2
more ...
less ...
Published in...
All
European journal of marketing : EJM
Journal of business research : JBR
1,962
Journal of retailing and consumer services
1,935
NBER working paper series
1,397
Working paper / National Bureau of Economic Research, Inc.
1,236
NBER Working Paper
1,158
Discussion paper series / IZA
1,014
International journal of consumer studies
790
International journal of hospitality management
746
IZA Discussion Papers
703
Psychology & marketing
664
Journal of health economics
620
IZA Discussion Paper
605
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
SpringerLink / Bücher
533
Mathematica Policy Research Reports
477
Health economics
459
World Bank Publications
406
The journal of product & brand management
394
Asia Pacific journal of marketing and logistics
391
Management science : journal of the Institute for Operations Research and the Management Sciences
390
World Bank E-Library Archive
389
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
387
Technological forecasting & social change : an international journal
380
Working paper
374
Journal of marketing research : JMR
349
The journal of brand management : an international journal
349
Applied economics
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
345
CESifo working papers
333
Journal of travel and tourism marketing
321
Journal of marketing management : MM
315
European journal of operational research : EJOR
314
Tourism management : research, policies, practice
314
Food policy : economics planning and politics of food and agriculture
313
Journal of international consumer marketing
313
Cogent business & management
308
Policy research working paper : WPS
306
Journal of marketing communications
303
Journal of retailing
303
more ...
less ...
Source
All
ECONIS (ZBW)
360
Showing
1
-
10
of
360
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The value of
health
and wellbeing : an empirical model of value creation in social marketing
Zainuddin, Nadia
;
Russell-Bennett, Rebekah
;
Previte, …
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1504-1524
Persistent link: https://www.econbiz.de/10010189411
Saved in:
2
A socio-cognitive approach to customer adherence in
health
care
Snell, Lan
;
White, Lesley
;
Dagger, Tracey
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 496-521
Persistent link: https://www.econbiz.de/10010371637
Saved in:
3
Young consumers' brand communications literacy in a social networking site context
Lawlor, Margaret-Anne
;
Dunne, Áine
;
Rowley, Jennifer
- In:
European journal of marketing : EJM
50
(
2016
)
11
,
pp. 2018-2040
Persistent link: https://www.econbiz.de/10011641459
Saved in:
4
Advertising literacy training : the immediate versus delayed effects on children's responses to product placement
De Jans, Steffi
;
Hudders, Liselot
;
Cauberghe, Veroline
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 2156-2174
Persistent link: https://www.econbiz.de/10011773858
Saved in:
5
Unlocking the potential of upstream social marketing
Gordon, Ross
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1525-1547
Persistent link: https://www.econbiz.de/10010189410
Saved in:
6
A power potential approach to middlemen strategies in social marketing
Andreasen, Alan R.
- In:
European journal of marketing : EJM
18
(
1984
)
4
,
pp. 56-71
Persistent link: https://www.econbiz.de/10001071467
Saved in:
7
Improving pharmacy store performance : the merits of over-the-counter drugs
Wieringa, Jaap E.
;
Reber, Katrin Christiane
;
Leeflang, Peter
- In:
European journal of marketing : EJM
49
(
2015
)
7/8
,
pp. 1276-1299
Persistent link: https://www.econbiz.de/10011338672
Saved in:
8
Social marketing, individual responsibility and the "culture of intoxication"
Szmigin, Isabelle
;
Bengry-Howell, Andrew
;
Griffin, Christine
- In:
European journal of marketing : EJM
45
(
2011
)
5
,
pp. 759-779
Persistent link: https://www.econbiz.de/10009231878
Saved in:
9
Global competition for environmental markets : the case of the water pollution control equipment industry
Gross, Andrew C.
- In:
European journal of marketing : EJM
20
(
1986
)
2
,
pp. 22-34
Persistent link: https://www.econbiz.de/10001071378
Saved in:
10
Crafting the market for bottled water : a social praxeology approach
Brei, Vinícius Andrade
;
Tadajewski, Mark
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 327-349
Persistent link: https://www.econbiz.de/10011309602
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->