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How social media applications affect B2B communication and improve business performance in SMEs
Wang, William Yu Chung; Pauleen, David J.; Tingting, Zhang - In: Industrial marketing management : the international … 54 (2016), pp. 4-14
Persistent link: https://www.econbiz.de/10011478701
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SMEs navigating COVID-19 : the influence of social capital and dynamic capabilities on organizational resilience
Ozanne, Lucie K.; Chowdhury, Mesbahuddin; Prayag, Girish; … - In: Industrial marketing management : the international … 104 (2022), pp. 116-135
Persistent link: https://www.econbiz.de/10013326920
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The process of evaluating business to business relationships facing dissolution : an SME owner manager perspective
Fleming, Deirdre; Lynch, Patrick; Kelliher, Felicity - In: Industrial marketing management : the international … 58 (2016), pp. 83-93
Persistent link: https://www.econbiz.de/10011549371
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A configurational analysis of network and knowledge variables explaining Born Globals' and late internationalizing SMEs' international performance
Hughes, Mathew; Cesinger, Beate; Cheng, Cheng-Feng; … - In: Industrial marketing management : the international … 80 (2019), pp. 172-187
Persistent link: https://www.econbiz.de/10012064419
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A process-based model of network capability development by a start-up firm
McGrath, Helen; Medlin, Christopher J.; O'Toole, Thomas - In: Industrial marketing management : the international … 80 (2019), pp. 214-227
Persistent link: https://www.econbiz.de/10012064436
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The impact of SME internationalization on innovation : The mediating role of market and entrepreneurial orientation
Genc, Ebru; Dayan, Mumin; Genc, Omer Faruk - In: Industrial marketing management : the international … 82 (2019), pp. 253-264
Persistent link: https://www.econbiz.de/10012128079
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Absorptive capacity and performance : the role of customer relationship and technological capabilities in high-tech SMEs
Tzokas, Nikolaos; Kim, Young Ah; Akbar, Hammad; … - In: Industrial marketing management : the international … 47 (2015), pp. 134-142
Persistent link: https://www.econbiz.de/10011313555
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Marketing capabilities : antecedents and implications for B2B SME performance
Merrilees, Bill; Rundle-Thiele, Sharyn; Lye, Ashley - In: Industrial marketing management : the international … 40 (2011) 3, pp. 368-375
Persistent link: https://www.econbiz.de/10008991586
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Achieving superior innovation-based performance outcomes in SMEs through innovation resource : capability complementarity
Sok, Phyra; O'Cass, Aron - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1285-1293
Persistent link: https://www.econbiz.de/10009410661
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Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming; Weerawardena, Jay - In: Industrial marketing management : the international … 111 (2023), pp. 41-54
Persistent link: https://www.econbiz.de/10014368295