Stanciu, Alina; Ifrim, Ana-Maria - In: International Journal of Innovation in the Digital … 9 (2018) 4, pp. 37-47
Benchmarking is one of the methods of widespread use in practice and in management theory, benefiting from continuous development. This article intends to identify and analyze the perspective of benchmarking in romanian smes from the perspective of quality, cost, effectiveness, and customer...
