Lee, Eun Mi; Park, Seong-Yeon; Lee, Hyun Jung - In: Journal of Business Research 66 (2013) 10, pp. 1716-1724
corporate performance. Therefore, this study examines how the perceived cultural fit and CSR capability influence employee … attachment and performance through the mediating variables of their perceptions of CSR activities. The empirical findings suggest … and performance. The results offer important implications for marketing theory and practice. …