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Defining service innovation : a review and synthesis
Witell, Lars; Snyder, Hannah; Gustafsson, Anders; … - In: Journal of business research : JBR 69 (2016) 8, pp. 2863-2872
Persistent link: https://www.econbiz.de/10011507784
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Minimizing alcohol harm : a systematic social marketing review (2000 - 2014)
Kubacki, Krzysztof; Rundle-Thiele, Sharyn; Pang, Bo; … - In: Journal of business research : JBR 68 (2015) 10, pp. 2214-2222
Persistent link: https://www.econbiz.de/10011373087
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Reprint of "A renaissance of brand experience: advancing the concept through a multi-perspective analysis"
Andreini, Daniela; Pedeliento, Giuseppe; Zarantonello, Lia - In: Journal of business research : JBR 96 (2019), pp. 355-365
Persistent link: https://www.econbiz.de/10011981073
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Ethics and entrepreneurship : a bibliometric study and literature review
Vallaster, Christine; Kraus, Sascha; Lindahl, José M. … - In: Journal of business research : JBR 99 (2019), pp. 226-237
Persistent link: https://www.econbiz.de/10012023613
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Literature review as a research methodology : an overview and guidelines
Snyder, Hannah - In: Journal of business research : JBR 104 (2019), pp. 333-339
Persistent link: https://www.econbiz.de/10012105041
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Humorous advertising that travels : a review and call for research
Crawford, Heather J.; Gregory, Gary D. - In: Journal of business research : JBR 68 (2015) 3, pp. 569-577
Persistent link: https://www.econbiz.de/10010496177
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Organizational failure and decline : a bibliometric study of the scientific frontend
Kücher, Alexander; Feldbauer-Durstmüller, Birgit - In: Journal of business research : JBR 98 (2019), pp. 503-516
Persistent link: https://www.econbiz.de/10012007269
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Mapping the luxury research landscape : a bibliometric citation analysis
Gurzki, Hannes; Woisetschläger, David - In: Journal of business research : JBR 77 (2017), pp. 147-166
Persistent link: https://www.econbiz.de/10011729905
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A renaissance of brand experience : advancing the concept through a multi-perspective analysis
Andreini, Daniela; Pedeliento, Giuseppe; Zarantonello, Lia - In: Journal of business research : JBR 91 (2018), pp. 123-133
Persistent link: https://www.econbiz.de/10011902852
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Identifying categories of service innovation : a review and synthesis of the literature
Snyder, Hannah; Witell, Lars; Gustafsson, Anders; … - In: Journal of business research : JBR 69 (2016) 7, pp. 2401-2408
Persistent link: https://www.econbiz.de/10011490968