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The need for public policies to promote healthier food consumption : a comment on Wansink and Chandon (2014)
Roberto, Christina A.; Pomeranz, Jennifer L.; Fisher, … - In: Journal of consumer psychology : JCP : the official … 24 (2014) 3, pp. 438-445
Persistent link: https://www.econbiz.de/10010403178
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Slim by design or by willpower? : replies to Hermand and Polivy and to Roberto, Pomeranz, and Fisher
Wansink, Brian; Chandon, Pierre - In: Journal of consumer psychology : JCP : the official … 24 (2014) 3, pp. 446-451
Persistent link: https://www.econbiz.de/10010403172
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Understanding the influence of literacy on consumer memory : the role of pictorial elements
Viswanathan, Madhu; Torelli, Carlos J.; Xia, Lan; Gau, … - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 389-402
Persistent link: https://www.econbiz.de/10003883920
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Are low-literate and high-literate consumers different? : applying resource-matching theory to ad processing across literacy levels
Jae, Haeran; DelVecchio, Devon S.; Childers, Terry L. - In: Journal of consumer psychology : JCP : the official … 21 (2011) 3, pp. 312-323
Persistent link: https://www.econbiz.de/10009259702
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We are where we eat : how consumption contexts induce (un)healthful eating for stigmatized overweight consumers
Sinha, Jayati - In: Journal of consumer psychology : JCP : the official … 26 (2016) 2, pp. 289-297
Persistent link: https://www.econbiz.de/10011479211
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Avoiding poor health or approaching good health : does it matter? ; the conceptualization, measurement, and consequences of health regulatory focus
Gomez, Pierrick; Borges, Adilson; Pechmann, Cornelia - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 451-463
Persistent link: https://www.econbiz.de/10010210188
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Does Red Bull give wings to vodka? : placebo effects of marketing labels on perceived intoxication and risky attitudes and behaviors
Cornil, Yann; Chandon, Pierre; Krishna, Aradhna - In: Journal of consumer psychology : JCP : the official … 27 (2017) 4, pp. 456-465
Persistent link: https://www.econbiz.de/10011789700
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Strategic benefits of low fit brand extensions : when and why?
Chun, HaeEun Helen; Park, C. Whan; Eisingerich, Andreas B; … - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 577-595
Persistent link: https://www.econbiz.de/10011411181
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Posting strategically : the consumer as an online media planner
Chen, Yu-Jen; Kirmani, Amna - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 609-621
Persistent link: https://www.econbiz.de/10011411189
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Tis better to give than receive? : how and when gender and residence-based segments predict choice of donation- versus discount-based promotions
Winterich, Karen Page; Carter, Robert E.; Barone, Michael J. - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 622-634
Persistent link: https://www.econbiz.de/10011411534