Davis, Peter S.; Babakus, Emin; Englis, Paula Danskin; … - In: Journal of small business management : JSBM ; a joint … 48 (2010) 4, pp. 475-496
This study examines the effects of CEO gender on market orientation and performance (growth and profitability) among a sample of small and medium-sized service businesses. Gender was found to have significant indirect effects (via market orientation) on both market performance (growth) and...
