Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing intelligence & planning"
~type_genre:"Fallstudie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Virtual Collaborative R&D Team...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
KMU
3
SME
3
Brand management
2
Markenführung
2
Beziehungsmarketing
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Fashion
1
Inter-firm cooperation
1
Italien
1
Italy
1
Leather industry
1
Lederindustrie
1
Lieferkette
1
Marketing management
1
Marketingmanagement
1
Mexico
1
Mexiko
1
Mode
1
Organisationsstruktur
1
Organizational structure
1
Relationship marketing
1
Social values
1
Soziale Werte
1
Spain
1
Spanien
1
Supply chain
1
Unternehmenskooperation
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Fallstudie
Article in journal
27
Aufsatz in Zeitschrift
27
Case study
3
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
3
Author
All
Centeno, Edgar
1
Fraj-Andrés, Elena
1
Guercini, Simone
1
Hart, Susan
1
López-Pérez, M. Eugenia
1
Melero-Polo, Iguácel
1
Vázquez-Carrasco, Rosario
1
Woodside, Arch G.
1
more ...
less ...
Published in...
All
Marketing intelligence & planning
Entrepreneurship marketing : principles and practice of SME marketing
22
Wissensmanagement im Mittelstand : Grundlagen - Lösungen - Praxisbeispiele
15
International journal of management practice : IJMP
9
Journal of small business and enterprise development
9
Cases on SMEs and open innovation : applications and investigations
8
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
8
Herausforderung Reorganisation : ein Leitfaden zur Einführung ganzheitlicher Geschäftsmodelle in kleinen und mittleren Unternehmen
5
Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
5
SMEs and open innovation : global cases and initiatives
5
Schriftenreihe Strategisches Management
5
Strategic innovation in small firms : an international analysis of innovation and strategic decision making in small to medium sized enterprises
5
Berichte aus der Betriebswirtschaft
4
Der Aufgabenbezogene Informationsaustausch : zeitweilige partizipative Gruppenarbeit zur Problemlösung ; mit besonderem Blick auf Organisationsentwicklung, Wissensmanagement und betriebliche Gesundheitsvorsorge
4
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
4
Gabler Edition Wissenschaft
4
HMD : Praxis der Wirtschaftsinformatik
4
International journal of business excellence
4
International journal of globalisation and small business : IJGSB
4
International journal of technology management : IJTM
4
Long range planning : LRP ; international journal of strategic management
4
The international journal of entrepreneurship and innovation
4
The international journal of human resource management
4
Zeitschrift für KMU und Entrepreneurship : ZfKE
4
Change Management Praxisfälle : Veränderungsschwerpunkte Organisation, Team, Individuum
3
Contemporary challenges to international business
3
Gabler Research
3
Harvard-Business-Manager : das Wissen der Besten
3
IMADI.net-Projektbericht
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Innovation and entrepreneurship : successful start-ups and businesses in emerging economies
3
International journal of business information systems : IJBIS
3
International journal of commerce and management
3
International journal of production research
3
Management decision : MD
3
Management und Controlling im Mittelstand
3
Management-Instrumente in kleinen und mittleren Unternehmen
3
Piccola impresa
3
Premier reference source
3
Service business : an international journal
3
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Company image and corporate social responsibility : reflecting with SMEs' managers
Fraj-Andrés, Elena
;
López-Pérez, M. Eugenia
; …
- In:
Marketing intelligence & planning
30
(
2012
)
2
,
pp. 266-280
Persistent link: https://www.econbiz.de/10009570952
Saved in:
2
The use of communication activities in the development of small to medium-sized enterprise brands
Centeno, Edgar
;
Hart, Susan
- In:
Marketing intelligence & planning
30
(
2012
)
2
,
pp. 250-265
Persistent link: https://www.econbiz.de/10009570956
Saved in:
3
A strategic supply chain approach : consortium marketing in the Italian leatherwear industry
Guercini, Simone
;
Woodside, Arch G.
- In:
Marketing intelligence & planning
30
(
2012
)
7
,
pp. 700-716
Persistent link: https://www.econbiz.de/10009671115
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
