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The length of brand names influences the expectation of healthiness in foods and preference for healthy foods
Motoki, Kosuke; Pathak, Abhishek - In: Psychology & marketing 40 (2023) 9, pp. 1850-1862
Persistent link: https://www.econbiz.de/10014338329
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Bring it on! : package shape signaling dominant male body promotes healthy food consumption for male consumers
Qian, Da; Yan, Haifeng; Pan, Li; Li, Ou - In: Psychology & marketing 40 (2023) 8, pp. 1451-1465
Persistent link: https://www.econbiz.de/10014338292
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Nostalgia and negotiation : the electronic word-of-mouth and social well-being of older consumers
Wilson-Nash, Carolyn; Pavlopoulou, Ismini - In: Psychology & marketing 41 (2024) 3, pp. 532-546
Persistent link: https://www.econbiz.de/10014467611
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Consumer mindfulness and marketing implications
Ndubisi, Nelson Oly - In: Psychology & marketing 31 (2014) 4, pp. 237-250
Persistent link: https://www.econbiz.de/10010347727
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An apple a day brings more apples your way : healthy samples prime healthier choices
Tal, Aner; Wansink, Brian - In: Psychology & marketing 32 (2015) 5, pp. 575-584
Persistent link: https://www.econbiz.de/10010527112
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So close yet so far away : the moderating effect of regulatory focus orientation on health behavioral intentions
Bui, M̃y; Krishen, Anjala S. - In: Psychology & marketing 32 (2015) 5, pp. 522-531
Persistent link: https://www.econbiz.de/10010527122
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How do you know that? : the epistemology of consumer health decision making under conditions of risk-benefit conflict
Rogers, Zoe F.; Gould, Stephen J. - In: Psychology & marketing 32 (2015) 4, pp. 450-466
Persistent link: https://www.econbiz.de/10010527136
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How narcissism biases food healthiness perceptions and consumption
Lunardo, Renaud; Gross, Jana - In: Psychology & marketing 41 (2024) 2, pp. 276-291
Persistent link: https://www.econbiz.de/10014467492
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Nudging consumers toward better food choices : policy approaches to changing food consumption behaviors
Guthrie, Joanne; Mancino, Lisa; Lin, Chung-Tung Jordan - In: Psychology & marketing 32 (2015) 5, pp. 501-511
Persistent link: https://www.econbiz.de/10010527126
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Collectivism fosters preventive behaviors to contain the spread of COVID-19 : implications for social marketing in public health
Cho, Hyewon; Guo, Yafei; Torelli, Carlos J. - In: Psychology & marketing 39 (2022) 4, pp. 694-700
Persistent link: https://www.econbiz.de/10013165425