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Product innovation and product innovation marketing: theory and microeconometric evidence
Kaiser, Ulrich - 2001
This paper derives a three stage Cournot?oligopoly game for product innovation, expenditure on introducing the product and competition on the product market. Product innovation is assumed to increase consumer utility but is effective only if the innovating firm invests in marketing, so that...
Persistent link: https://www.econbiz.de/10010297768
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Product innovation and product innovation marketing: theory and microeconometric evidence
Kaiser, Ulrich - Zentrum für Europäische Wirtschaftsforschung (ZEW) - 2001
This paper derives a three stage Cournot?oligopoly game for product innovation, expenditure on introducing the product and competition on the product market. Product innovation is assumed to increase consumer utility but is effective only if the innovating firm invests in marketing, so that...
Persistent link: https://www.econbiz.de/10005098359
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The value of publicly available, textual and non-textual information for startup performance prediction
Kaiser, Ulrich; Kuhn, Johan M. - 2020
startup characteristics to forecast the performance of newly started enterprises over a five years' time horizon. The … performance outcomes we consider are involuntary exit, above{average employment growth, a return on assets of above 20 percent … predict startup performance with either high or very high accuracy with the exception of high returns on assets where …
Persistent link: https://www.econbiz.de/10012196429
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The effects of website provision on the demand for German women's magazines
Kaiser, Ulrich - 2001
What happens to demand if a magazine launches a website? This question is empirically analyzed for the German women?s magazine market, a particularly large segment of the German magazine where fierce competition is reigning. Models for differentiated product demand are estimated on panel data...
Persistent link: https://www.econbiz.de/10010297806
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The effects of website provision on the demand for German women's magazines
Kaiser, Ulrich - Zentrum für Europäische Wirtschaftsforschung (ZEW) - 2001
What happens to demand if a magazine launches a website? This question is empirically analyzed for the German women?s magazine market, a particularly large segment of the German magazine where fierce competition is reigning. Models for differentiated product demand are estimated on panel data...
Persistent link: https://www.econbiz.de/10005098115
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Gains and Pains from Contract Research: A Transaction and Firm-level Perspective
Kaiser, Ulrich; Grimpe, Christoph - 2008
outsourcing of R&D activities to contract research organizations and its implications for innovation performance. This paper …
Persistent link: https://www.econbiz.de/10010297987
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Gains and Pains from Contract Research: A Transaction and Firm-level Perspective
Kaiser, Ulrich; Grimpe, Christoph - Zentrum für Europäische Wirtschaftsforschung (ZEW) - 2008
outsourcing of R&D activities to contract research organizations and its implications for innovation performance. This paper …
Persistent link: https://www.econbiz.de/10005097539