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Multivariate Tobit models are estimated using German cross-sectional data to test whether strategic complementarities exist between expenditures in four different types of ICT-components. If two ICT-components are complements, they are correlated (provided that agents act rationally)....
Persistent link: https://www.econbiz.de/10011448665
This paper derives a three stage Cournot-oligopoly game for product innovation, expenditure on introducing the product and competition on the product market. Product innovation is assumed to increase consumer utility but is effective only if the innovating firm invests in marketing, so that...
Persistent link: https://www.econbiz.de/10011446211
What happens to demand if a magazine launches a website? This question is empirically analyzed for the German women's magazine market, a particularly large segment of the German magazine where fierce competition is reigning. Models for differentiated product demand are estimated on panel data...
Persistent link: https://www.econbiz.de/10011447038