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Business processes take place in an environment of complex systems that consist of many interrelated elements with stochastic and dynamic characteristics. Simulation and management methods were developed to cope with such complexity. Simulation and management methods are interdependent...
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The aim of this paper is to analyze and systematic theoretical findings which are based on Porter´s Generic Chain of Values in regards to the area of supporting activities. Supporting activities were long time at the margin of interest, both social and economic. Today, they represent important...
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The paper reports a study in which the turnover and employment generated by the production of Direct Marketing in Sweden is measured. What is generated by the use of Direct Marketing is not reported. First, a basis for defining Direct Marketing is presented, based on purpose with the marketing...
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