The paper reports a study in which the turnover and employment generated by the production of Direct Marketing in Sweden is measured. What is generated by the use of Direct Marketing is not reported. First, a basis for defining Direct Marketing is presented, based on purpose with the marketing...

The article is focused on the evaluation of strategic methods usage in the process of strategy creation and deployment of the Balanced Scorecard system. It is based on the results of the research conducted in Slovakia focused on the implementation of the BSC system. The key element in the...

The article describes Doyle's behavioral model of a firm and demonstrates on the example of an international retail organization its possible application. The article analyses firm's division of competences, values and vision of the organization and the steering wheel consisting of operational...

Under 1992 formades projektet; Kompetensöverföring i internationella, interorganisatoriska nätverk. Det hade sitt ursprung i ett övergripande projekt; Competence Analysis - the Management of Learning and Strategies for Competence development. Kompetensöverföringsprojektet beviljades...

Denna FE-rapport handlar om Kulturprojektet Röda Sten i Göteborg. I skrivande stund vet vi inte om projektet kommer att kunna fullborda visionen om ett ombyggt pannhus under Älvsborgsbron och ett "centrum för framtidskultur", ett Göteborgs Louisiana, eller om projektet kommer att avbrytas...

Research on the recruitment process has traditionally been dominated by two approaches, namely the psychometric and the social process approaches. However, both of these have been critisized for focusing exclusively on scientific rationality and effeciency. In this paper an interpretative...

Arbetsmarknaden har gradvis blivit allt hårdare i kultursektorn där utbudet sedan lång tid tillbaka överstigit efterfrågan. Mellan 1995 och 1998 drev Länsarbetsnämnden / AMI Karl Johan i Göteborg i samverkan med SDN Linnéstaden och SDN Majorna ett projekt - "kulturarbetarprojektet" -...

Som en åtgärd mot långtidsarbetslöshet i Alingsås kommun har socialförvaltningen och Utbildningsförvaltningen i samverkan med Arbetsförmedlingen och Försäkringskassan sedan hösten 1996 drivit ett projekt med utgångspunkt i denna grupps speciella problematik. Man har också med en...

The article describes estimating method of innovation impact on welfare of country Applied within the method model represents the translog function for GDP per capita, which describing parameters contain, along with «clas-sic» macro-indicators, innovative development indicators of country...

Global corporations and companies with international portfolios increasingly concentrate their activities not only on the international expansion of their products or services and global diversifi cation of their capital portfolios, but also on an effective integration in the global value chain...