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To be successful, companies must adapt to ongoing trends and developments in their macro and micro environments. Therefore, it is in the interest of organisations to scan their marketing environment to deal with any possible threats from the market and to capitalise on any available...
Persistent link: https://www.econbiz.de/10012907540
Business ought to understand their customers' needs and wants, if they want to remain successful in a competitive market place. Therefore, this chapter introduces its readers to market research as tourism businesses continuously require information on their customers. In this light, a well...
Persistent link: https://www.econbiz.de/10012907541
Organisations are increasingly disclosing financial and non-financial performance as they are becoming more accountable and transparent to the providers of capital and other interested parties. Most of them are clearly specifying their environmental, social and governance (ESG) content,...
Persistent link: https://www.econbiz.de/10012867812
The International Organization for Standardization's ISO 26000 on social responsibility supports organizations of all types and sizes in their responsibilities toward society and the environment. The standard's core subjects respect the rule of law as well as international norms on human rights...
Persistent link: https://www.econbiz.de/10012867813
Small and medium-sized enterprises are often constrained by their size and limited resources. They can find themselves in an equity gap where they may find it difficult to raise capital for their business. Consequently, this contribution involves a content analysis of specific European Union...
Persistent link: https://www.econbiz.de/10012967261
This conceptual paper sheds light on some of the major intergovernmental benchmarks, guidelines and principles for corporate social responsibility (CSR), corporate governance and sustainability reporting. It reports on several governments' regulatory roles as their societal governance is...
Persistent link: https://www.econbiz.de/10012967263
This paper links the corporate social responsibility (CSR) paradigms to the sustainability agenda. The objective is to sharpen the strategic base of responsible behaviour in tourism enterprises. The design follows a comprehensive literature review about sustainable tourism from a hospitality...
Persistent link: https://www.econbiz.de/10012967267
This research examines the impact of firms’ decision-making, crisis management, and risk-taking behaviors on their sustainability and circular economy behaviors through the mediating role of their eco-innovation behavior in the energy industry in Iraq. Firms are exploring applicable mechanisms...
Persistent link: https://www.econbiz.de/10014344154
This contribution features the submission of one of the most important sustainability keywords to Springer's Encyclopedia of Sustainable Management. It provides a definition and an introduction to the circular economy (CE). It describes key policies and regulatory interventions that are meant to...
Persistent link: https://www.econbiz.de/10014359166
While previous research investigated the effects of online consumer reviews on purchase behaviors, currently, there is still a lack of knowledge on the impact of the reviews' credibility, content quality and information usefulness on the customers’ satisfaction levels with them. Data were...
Persistent link: https://www.econbiz.de/10014359492