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Innovation strategy : from new products to business model innovation

Gassmann, Oliver; Frankenberger, Karolin; Choudury, Michaela - In: Business Innovation : das St. Galler Modell, (pp. 81-104). 2016

Persistent link: https://www.econbiz.de/10011339129

Business models for frugal innovation in emerging markets : the case of the medical device and laboratory equipment industry

Winterhalter, Stephan; Zeschky, Marco B.; Neumann, Lukas; … - In: Technovation : the international journal of … 66/67 (2017), pp. 3-13

Persistent link: https://www.econbiz.de/10011893118

Organising for reverse innovation in Western MNCs : the role of frugal product innovation capabilities

Zeschky, Marco; Widenmayer, Bastian; Gassmann, Oliver - In: International journal of technology management : IJTM 64 (2014) 2/4, pp. 255-275

Persistent link: https://www.econbiz.de/10010437171

From cost to frugal and reverse innovation : mapping the field and implications for global competitiveness

Zeschky, Marco B.; Winterhalter, Stephan; Gassmann, Oliver - In: Research technology management : RTM 57 (2014) 4, pp. 20-27

Persistent link: https://www.econbiz.de/10010383864

Crowdsourcing : leveraging innovation through online idea competitions

Schweitzer, Fiona Maria; Buchinger, Walter; Gassmann, Oliver - In: Research technology management : RTM 55 (2012) 3, pp. 32-38

Persistent link: https://www.econbiz.de/10010218718

Journey to the big bang : how firms define new value propositions in emerging ecosystems

Lingens, Bernhard; Seeholzer, Veronika; Gassmann, Oliver - In: Journal of engineering and technology management : JET-M 69 (2023), pp. 1-16

Persistent link: https://www.econbiz.de/10014450645

Market maketh magic : consequences and implications of market choice for frugal innovation

Neumann, Lukas; Winterhalter, Stephan; Gassmann, Oliver - In: International journal of technology management : IJTM 83 (2020) 1/3, pp. 55-77

Persistent link: https://www.econbiz.de/10012286809

Business model innovation : studies on business model design, protection, and anchoring

Bonakdar, Amir - 2014

This dissertation explores how firms create and capture value with business model innovation. The goal is to contribute … to research on business model innovation and to thereby strengthen firms' capabilities to innovate their business models … business model innovation teams within organizations. The first article deals with innovation teams commissioned to innovate a …

Persistent link: https://www.econbiz.de/10010510927

Creative imitation : exploring the case of cross-industry innovation

Enkel, Ellen; Gassmann, Oliver - In: R & D management 40 (2010) 3, pp. 256-270

Persistent link: https://www.econbiz.de/10003980684

Frugal innovation in emerging markets : the case of Mettler Toledo

Zeschky, Marco; Widenmayer, Bastian; Gassmann, Oliver - In: Research technology management : RTM 54 (2011) 4, pp. 38-45

Persistent link: https://www.econbiz.de/10009547588

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