specific needs of targeted markets. All these developments are leading to the “globalization of innovation”. Based on recent … reference model for chances and challenges of global innovation activities. …

Wertschöpfungsketten -- SQAT - Ein strategisches Tool zur bionischen Innovation -- Konfrontationstechniken - Systematische Anregung … arbeitet bei der Input Consulting AG als Unternehmensberater in den Bereichen Strategie, Marketing und Innovation. …

Securing access to “lead markets” is generally regarded as a key driver for the increasing globalization of innovation … chance of uncertainty reduction for in the innovation process of firms. Lead markets are generally defined in terms of …

Our study focuses on the question, whether users should be intensively involved in the innovation process of radical … question arises, whether users play a productive role in the innovation process of radical innovations at all, or if their … contributions might even be counterproductive. To gain a better understanding for the users’ role in radical innovation and to …