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The Values-Based Innovation in the Organization. Working on a Competitive Concept. First Insights in Mexico Using the Panel Method

Mejía-Trejo, Juan - 2019

This research is aimed to determine the main values-based innovation able to focus the human resources in the organizations, to encourage the innovation with higher impact and accurate results for competitiveness, based on successful worldwide firms to be applied in Mexico and Spain. The...

Persistent link: https://www.econbiz.de/10012898590

Designing a Digital Marketing Model Innovation to Increase the Competitiveness.First Insights in Mexico

Mejía-Trejo, Juan - 2022

Introduction: This paper is aimed to determine the relationship between the competitiveness model of Mexico (NCM) and a proposal for a digital marketing innovation model (DMIM). This is of special value for SME experts and academics, both related to the practice of digital marketing, in order to...

Persistent link: https://www.econbiz.de/10014254052

Mejía-Trejo, Juan - 2020

business savvy and the innovation model performance than male managers …

Persistent link: https://www.econbiz.de/10014102507

Assessing the Evaluation : Biocultural Community Protocols, Inclusive and Prospective Circular Business Innovation in Mexico

Mejía-Trejo, Juan; Aguilar-Navarro, Carlos Omar - 2022

Purpose. A theoretical-argumentative approach is made on the importance of annexing in the biocultural community protocols (PCB), the realization of circular and inclusive businessinnovation (iNCI) in Mexico.Methodology. Literature on PCBs is reviewed, with methods for evaluating biological...

Persistent link: https://www.econbiz.de/10014256238

Social Impact Startups, Business Model Innovation and Female Management : Lessons for the Next Normal in Mexico Using FSQCA

Mejía-Trejo, Juan - 2022

, as gender-based features, Key Performance Indicators (KPF) are absent for male management, and Strategic Analysis is … (BPL); Market Knowledge (MKK), Key Performance Indicators (KPI), and Value Proposition (VPN). Male management, for another … side, the Key Performance Indicators (KPI); Strategic Analysis (STA); Business Plan (BPL), and Market Knowledge (MKK). For …

Persistent link: https://www.econbiz.de/10014256358

A Proposed Conceptual Model Relating Knowledge Management and Management of Innovation in a Public Research Organization as a Booster of Competitiveness in Mexico

Mejía-Trejo, Juan - 2022

), Key Performance indicators of a Public Research Organization (KPIPRO) as boosters of the National Competitiveness Model …

Persistent link: https://www.econbiz.de/10014256359

Protection of Traditional Knowledge and its Resulting Innovation

Mejía-Trejo, Juan - 2022

Purpose. This document aims to propose a reflection on how important it is for emerging countries to protect their traditional knowledge and the potential it must generate resulting innovation.Methodology. The mentioned above is based on defining what traditional knowledge is, the scope and...

Persistent link: https://www.econbiz.de/10014256361

The Intellectual Capital and the Social Impact of Technological Innovation for the Valuation of Patents

Mejía-Trejo, Juan - 2022

Purpose. The purpose of this work is to demonstrate the structure of knowledge based on graphics and the evolution of the valuation of innovation patents in public research centers. The final document is a product of VOSviewer software to analyze the availability of innovation patent valuation...

Persistent link: https://www.econbiz.de/10014264677

Food Technology Neophobia Scale and Food Innovations Technology : Nutrition Needs & Business alignment for Next Normal

Mejía-Trejo, Juan - 2022

Purpose: A proposal framework based on two recognized constructs over food innovations technology (FINT) and food technology neophobia scale (FTNS) involving consumers' nutrition needs and the businesses' opportunities. Methodology: Revision of literature about FINT- FTNS, post-COVID nutrition...

Persistent link: https://www.econbiz.de/10014264827

Customer Knowledge to Improve the Innovation : The Relationship in México

Mejía-Trejo, Juan; Sanchez-Gutierrez, Jose; Haro-Beas, … - 2014

The Knowledge Management (KM) improves the innovation in the firms based on information (OECD, 2003). Gebert, Geib, Kolbe, & Riempp, (2013) showed the sense of information: for, from and about the customers, that increase the market opportunities; this is called Customer Knowledge Management...

Persistent link: https://www.econbiz.de/10014036835