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BRAND ANALYSIS OF LG ELECTRONICS: A CASE STUDY

Shah, Syed Fida Hussain; Nazir, Tahira; Zaman, Khalid - In: Oeconomics of Knowledge 5 (2013) 2, pp. 13-27

LG Electronics is a Korean based global brand in the field of consumer electronics, home appliances and mobile communications. The critical analysis in identifying the steps taken by the LG Electronics in the light of the existing literature review helps us to correlate these steps with the...

Persistent link: https://www.econbiz.de/10010633789

Factors affecting the growth of enterprises : a survey of the literature from the perspective of small- and medium-sized enterprises

Shah, Syed Fida Hussain; Nazir, Tahira; Zaman, Khalid; … - In: Journal of enterprise transformation : a joint … 3 (2013) 2, pp. 53-75

Persistent link: https://www.econbiz.de/10009781969

A literature review on growth models and strategies : the missing link in entrepreneurial growth

Shah, Syed Fida Hussain; Nazir, Tahira; Zaman, Khalid - In: Management science letters 3 (2013) 8, pp. 2189-2200

Persistent link: https://www.econbiz.de/10010160814

Factors affecting the growth of enterprises : a survey of the literature from the perspective of small- and medium-sized enterprises

Shah, Syed Fida Hussain; Nazir, Tahira; Zaman, Khalid; … - In: Journal of enterprise transformation : a joint … 3 (2013) 2, pp. 53-75

Persistent link: https://www.econbiz.de/10010185874