Showing 1 - 4 of 4
Researchers have pointed to the dearth of innovation studies in the services sector relative to manufacturing (Prajogo, 2006) and some have hypothesized the difficulties in applying product development theories to services (Gallouj, 2002). In this paper, we offer a comprehensive framework for...
Persistent link: https://www.econbiz.de/10009467983
This paper looks at the under-researched area of assessing organisational green performance and its drivers from the consumer’s point of view. Drawing on the green literature, a model is advanced in which certain environmental attitudes held by consumers drive or restrain the performance...
Persistent link: https://www.econbiz.de/10009475187
On the basis of a household typology distinguishing between net sellers, net buyers and self sufficient, the Net Benefit Ratio (NBR), defined by Deaton (1989), is used to approximate households' first order welfare variations when price change. In this paper, we discuss both the typology's...
Persistent link: https://www.econbiz.de/10009445122
Networks traditionally have been studied in the context of areas such as industrial marketing in developed country markets and economics and sociology (focusing on livelihoods) in developing countries. There has been limited research on their influence on the decision making process of consumers...
Persistent link: https://www.econbiz.de/10009482152