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Entrepreneurial Motives of Egyptian Entrepreneurs: Empirical Evidence From Egypt
Hussein, Safaa Ahmed; Mswaka, Walter - In: International Journal of Customer Relationship … 9 (2018) 1, pp. 1-18
This article explores the growth of (SME) development in Egypt. It focuses on measuring the motives of Egyptian entrepreneurs. The research design of the article is based on a quantitative data collection method in which a questionnaire was administrated to 211 small and medium sized firm...
Persistent link: https://www.econbiz.de/10012043773
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An Attempt to Explore Electronic Marketing Adoption and Implementation Aspects in Developing Countries: The Case of Egypt
El-Gohary, Hatem; El-Gohary, Zeinab - In: International Journal of Customer Relationship … 7 (2016) 4, pp. 1-26
developing countries (e.g. Egypt) in particular. Building on the results of such a review, two stages methodology (namely survey …
Persistent link: https://www.econbiz.de/10012043754