The expectations on Multifunctionality of Agriculture (MFA) in China and Finland are compared through cross-table and factor analysis methods based upon surveys with 62 Chinese and Finnish experts. The results indicate that two of the elements have no significant difference, and the other four...

This research surveyed over 784 Chinese consumers in Shanghai and Nanjing in 2001 and 2002, evaluating their preferences for livestock product attributes using ordered-probit models and factor analyses. Empirical results confirm the heterogeneity of Chinese livestock retail markets and suggest...