A shoe salesman's son at M.I.T. -- The rules of the passion economy -- Behold the dairy brush -- Case study: Kirrin Finch -- Accounting for the brave -- In vino veritas -- Know your story -- Case study: Conbody -- The Amish lesson -- The North Carolina factory that ate China's lunch -- Case...

The concept of sustainability is important for companies both in the case of SMEs and worldwide multinational companies. Some key factors to help a company achieve its sustainability objectives are based on human resource management. Sustainable human resource management is a typical...

How to use this book -- Operation management -- Product and services innovation -- Mechanism to ensure service and product quality -- Purchasing -- Interaction with suppliers -- Marketing management -- Market segmentation -- Value proposition -- Site selection -- Market entry barriers and the...