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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Dialogmarketing Perspektiven 2018/2019 : Tagungsband 13. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
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Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
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Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
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1
The effects of multi-channel assortment integration on customer confusion
Bertrandie, Laura
;
Zielke, Stephan
- In:
The international review of retail, distribution and …
27
(
2017
)
5
,
pp. 437-449
Persistent link: https://www.econbiz.de/10011853896
Saved in:
2
Omnichannel customer journeys : fragments of a never-ending story?
Both, Alina
;
Steinmann, Sascha
;
Chrysochou, Polymeros
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 31-38)
.
2022
Persistent link: https://www.econbiz.de/10013281203
Saved in:
3
The role of the brand in driving online loyalty for multichannel retailers
Frasquet Deltoro, Marta
;
Ruiz-Molina, María-Eugenia
; …
- In:
The international review of retail, distribution and …
25
(
2015
)
5
,
pp. 490-502
Persistent link: https://www.econbiz.de/10011534118
Saved in:
4
Channel design to enrich customers' shopping experiences : synchronizing clicks with bricks in an omni-channel perspective, the Direct Optic case
Picot-Coupey, Karine
;
Huré, Elodie
;
Piveteau, Lauren
- In:
International journal of retail & distribution management
44
(
2016
)
3
,
pp. 336-368
Persistent link: https://www.econbiz.de/10011515906
Saved in:
5
Nonlinear impact of online retail characteristics on customer satisfaction and loyalty
Tontini, Gerson
;
Silva, Júlio Cesar da
;
Beduschi, …
- In:
International journal of quality and service sciences
7
(
2015
)
2/3
,
pp. 152-169
Persistent link: https://www.econbiz.de/10011400401
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6
Marketing strategy of electronic transaction services at an Indonesian retail company
Haikal
;
M. S. Mahrinasari
;
Hendrawaty, Ernie
- In:
The future opportunities and challenges of business in …
,
(pp. 20-23)
.
2020
Persistent link: https://www.econbiz.de/10012310675
Saved in:
7
Antecedents of loyalty towards online retailers : heavy shopper versus light shopper groups
Sur, Soma
- In:
Journal of electronic commerce in organizations : the …
12
(
2014
)
4
,
pp. 32-45
Persistent link: https://www.econbiz.de/10010506937
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8
An exploration of consumers' experiences in physical stores : comparing consumers' and retailers' perspectives in past and present time
Bäckström, Kristina
;
Johansson, Ulf
- In:
The international review of retail, distribution and …
27
(
2017
)
3
,
pp. 241-259
Persistent link: https://www.econbiz.de/10011741612
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9
Models of customer experience for B2C e-commerce enterprises
Pei, Yilei
;
Xue, Wanxin
;
Li, Dandan
;
Su, Yong
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
1
,
pp. 24-33
Persistent link: https://www.econbiz.de/10011529132
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10
Empirical study on multi-channel service quality and customer loyalty of retailers
Yong-zhi, Qi
- In:
Journal of electronic commerce in organizations : the …
12
(
2014
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010506943
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