To implement an interactive and collaborative Enterprise 2.0 it is important to have, inside the company, organizational and technological preconditions. In this model of advanced enterprise, internal workers must collaborate among themselves to communicate with all external subjects of the...

Desde su creación en 1989, la World Wide Web (la Web) ha revolucionado Internet, facilitando el acceso a información a muchos usuarios potenciales. Dos décadas más tarde, la Web forma parte de la vida diaria de muchas personas en todo el mundo, originando profundas transformaciones sociales...

Nowadays also micro and small companies use interactive web sites that integrate some tools 2.0 (chat, blogs, forums, ...) and links to social networks, such as Facebook and Twitter, to interface with the external environment. By these new tools companies can interacts with all stakeholders of...

We are living in an era where Wikipedia already contains 30 million articles, YouTube gets 100 hours of video content uploaded every minute and news appear on blogs faster than in mass-media. We are already talking about the Twitter generation or the Facebook generation. A relevant example is...

As Web 2.0 based systems and applications get adopted by organizations, it is imperative that they bring along both benefits and challenges. As users and beneficiaries of the new means of communication, all of us need to be sensitive to the different factors that could and do affect the success...