Affiliate marketing : an overview and analysis of emerging literature
Year of publication: |
2017
|
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Authors: | Dwivedi, Yogesh Kumar ; Rana, Nripendra P. ; Alryalat, Mohammad Abdallah Ali |
Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374-X. - Vol. 17.2017, 1, p. 33-50
|
Subject: | Affiliate marketing | Affiliate | Marketing | Advertising | Literature review | Marketingmanagement | Marketing management | Werbung | USA | United States | Ausländische Tochtergesellschaft | Foreign subsidiary | Bibliometrie | Bibliometrics | Online-Marketing | Internet marketing |
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