Best practices and success drivers in new product development
Year of publication: |
2019
|
---|---|
Authors: | Cooper, Robert G. |
Published in: |
Handbook of research on new product development. - Cheltenham, UK : Edward Elgar Publishing, ISBN 978-1-78471-816-9. - 2019, p. 410-434
|
Subject: | Produktentwicklung | New product development | Wissenschaftliche Publikation | Academic publication |
-
New product development research : consolidating the present and guiding the future
Golder, Peter N., (2019)
-
Fisher, Gregory J., (2019)
-
Global product launch : a perspective on past, present and future research
Griffith, David A., (2019)
- More ...
-
RĂ¼diger, Mathias, (1997)
-
Accelerating innovation : Some lessons from the pandemic
Cooper, Robert G., (2021)
-
Bennett, Roger C., (1984)
- More ...