The challenge of integrating "intelligent" technologies in luxury shopping contexts : the role of brand personality appeal and consumers’ status consumption orientation
Year of publication: |
2024
|
---|---|
Authors: | Sestino, Andrea |
Published in: |
Journal of retailing and consumer services. - Amsterdam : Elsevier Science, ISSN 0969-6989, ZDB-ID 2020784-0. - Vol. 76.2024, Art.-No. 103488, p. 1-12
|
Subject: | Artificial intelligence | Brand personality appeal | Internet of things | Luxury consumption | Shopping experience | Smart environment | Smart mirrors | Status consumption orientation | Voice assistants | Konsumentenverhalten | Consumer behaviour | Luxusgüter | Luxury goods | Markenimage | Brand image | Markenführung | Brand management | Künstliche Intelligenz |
-
Technology devalues luxury? : exploring consumer responses to AI-designed luxury products
Xu, Lidan, (2022)
-
What drives Kuwaiti consumers to purchase luxury brands?
Mostafa, Mohamed M., (2020)
-
Zhang, Jing, (2022)
- More ...
-
Branded vs. Generic drugs : the role of self-perceived seriousness of disease
Sestino, Andrea, (2021)
-
Sestino, Andrea, (2024)
-
Sestino, Andrea, (2022)
- More ...