Chances and Challenges of Digital Management : Proceedings of the International Scientific-Practical Conference (ISPC 2022)

edited by Richard C. Geibel, Shalva Machavariani

This book presents selected contributions to the International Scientific-Practical Conference 2022 (ISCP 2022) organized by East European University (Georgia) and E-Commerce Institute (Germany). It discusses the possibilities of digital management under current conditions, highlights recent technological advances, and addresses further marketing perspectives. The topics covered include digitalization, digital transformation, e-commerce, artificial intelligence, big data, blockchain, online marketing, the transformation of small and medium-sized businesses, digital law, digital social innovation, and digital ethics.

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Year of publication:	2023
Other Persons:	Geibel, Richard (ed.) ; Machavariani, Shalva (ed.)
Institutions:	International Scientific-Practical Conference <2022, Online>
Publisher:	2023.: Cham : Springer Nature Switzerland 2023.: Cham : Imprint: Springer
Subject:	Digital Management \| E-Commerce \| Digital Entrepreneurship \| Social Commerce \| Online Marketing \| Blockchain \| Big Data \| Digital Ethics \| Digital Transformation \| Social Innovation \| Digital Leadership \| Digital Social Innovation \| Digital Law \| Small and Medium-sized Businesses \| Artificial Intelligence \| ISPC \| Social Web \| Social web \| Digitalisierung \| Digitization \| Electronic Commerce \| E-commerce \| Innovation \| Big data \| Künstliche Intelligenz \| Artificial intelligence \| Online-Marketing \| Internet marketing \| KMU \| SME \| Online-Handel \| Online retailing \| Sozialer Wandel \| Social change

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Extent:	1 Online-Ressource (XII, 250 p. 67 illus., 54 illus. in color.)
Series:	Springer Proceedings in Business and Economics
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Konferenzschrift
Language:	English
Notes:	"The book is compiled from 22 scientific papers of the "International Scientific Practical Conference (ISPC 2022)" held on November 4, 2022, of which 8 articles are from the session "Digitalization in Business", 7 articles from the session "Digitalization in Society", and 7 articles from the session "Digitalization in Education"." - Seite v
ISBN:	978-3-031-45601-5 ; 978-3-031-45600-8 ; 978-3-031-45602-2 ; 978-3-031-45603-9
Other identifiers:	10.1007/978-3-031-45601-5 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

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