Crowdsourcing innovation challenges : how participants react when their ideas are rejected
Year of publication: |
2023
|
---|---|
Authors: | Vellera, Cyrielle ; Jouny-Rivier, Elodie ; Hemonnet-Goujot, Aurélie |
Published in: |
Creativity and innovation management. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1467-8691, ZDB-ID 2027722-2. - Vol. 32.2023, 1, p. 158-173
|
Subject: | brand relationship | crowdsourcing challenges for innovation | crowdsourcing platforms | participants' rejection | Crowdsourcing | Innovation | Innovationsmanagement | Innovation management | Social Web | Social web | Markenführung | Brand management |
Description of contents: | Description [doi.org] |
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