Der Wert von Markennamen in der Konsumgüter-Industrie: Eine Anwendung des hedonischen Preisansatzes auf die Surfboard-Industrie
| Year of publication: |
1996
|
|---|---|
| Authors: | Gröhn, Andreas |
| Institutions: | Institut für Weltwirtschaft (IfW) |
| Subject: | Hedonischer Preisansatz | Markennamen | Surfboard-Industrie |
| Extent: | application/pdf |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Number 768 |
| Classification: | C21 - Cross-Sectional Models; Spatial Models ; D12 - Consumer Economics: Empirical Analysis ; L15 - Information and Product Quality; Standardization and Compatibility ; L83 - Sports; Gambling; Recreation; Tourism |
| Source: |
Persistent link: https://www.econbiz.de/10009276728