Employer branding : a strategy to enhance organizational performance
Year of publication: |
2024
|
---|---|
Authors: | Azhar, Arooj ; Rehman, Nabeel ; Majeed, Nauman ; Bano, Sobia |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier Science, ISSN 0278-4319, ZDB-ID 2027743-X. - Vol. 116.2024, Art.-No. 103618, p. 1-12
|
Subject: | Employee retention | Employer brand loyalty | Employer branding | Interdepartmental communication | Organisational commitment | Organisational performance | Personalmarketing | HR marketing | Mitarbeiterbindung | Personalmanagement | Human Resource Management | Unternehmenserfolg | Firm performance | Interne Kommunikation | Internal communication | Firmenimage | Corporate reputation |
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