Enhancing customer satisfaction through quality management practices
Year of publication: |
2015
|
---|---|
Authors: | Harish U. C. ; Subha, M. V. |
Published in: |
International journal of applied business and economic research. - New Delhi : Serials Publ., ISSN 0972-7302, ZDB-ID 2460416-1. - Vol. 13.2015, 2, p. 923-935
|
Subject: | Quality performance | top management commitment | structural equation modelling | customer focus | employee involvement | process management | Qualitätsmanagement | Quality management | Kundenzufriedenheit | Customer satisfaction | Strukturgleichungsmodell | Structural equation model | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Mitarbeiterbindung | Employee retention | Prozessmanagement | Business process management |
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