Improving real estate CRM user experience and satisfaction : a user-centered design approach
Year of publication: |
2023
|
---|---|
Authors: | Ferreira, Mariana Sobral ; Antão, João ; Pereira, Ruben ; Bianchi, Isaías Scalabrin ; Tovma, N. A. ; Shurenov, Nursultan |
Published in: |
Journal of open innovation : technology, market, and complexity. - Basel : MDPI, ISSN 2199-8531, ZDB-ID 2832108-X. - Vol. 9.2023, 2, Art.-No. 100076, p. 1-10
|
Subject: | Information systems | Real estate | Electronic customer relationship management | Desktop interface | User experience | User interface | Human-centred design | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Benutzerschnittstelle | Informationssystem | Information system | Immobilienmarkt | Real estate market |
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