Incorporating Choice Dynamics in Models of Consumer Behavior
Year of publication: |
2014
|
---|---|
Authors: | McAlister, Leigh |
Other Persons: | Srivastava, Rajendra K. (contributor) ; Horowitz, Joel L. (contributor) ; Jones, J. Morgan (contributor) ; Kamakura, Wagner A. (contributor) ; Kulchitsky, Jack (contributor) ; Ratchford, Brian T. (contributor) ; Russell, Gary (contributor) ; Sultan, Fareena (contributor) ; Yai, Tetsuo (contributor) ; Weiss, Doyle (contributor) ; Winer, Russell S. (contributor) |
Publisher: |
[2014]: [S.l.] : SSRN |
Subject: | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Diskrete Entscheidung | Discrete choice |
Extent: | 1 Online-Ressource (13 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Marketing Letters 2:3, (1991): 241-252 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments November 1, 1990 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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