Le Web 2.0 comme nouveau paradigme de l’entreprise ?

The proliferation of articles in the press, the media, and on the Internet demonstrate a real interest in the Web 2.0 phenomenon. The concept can be seen as a new step in the development of the Internet network as evidenced by its “2.0” label, in opposition to Web 1.0. All the same, it is necessary to ask ourselves what Web 2.0 and its impact on organizations really represents. We have chosen to investigate the Web 2.0 concept through a literature review in the field of management sciences, selecting only peer reviewed academic articles. In the first part we present our methodology and coding system in order to better highlight the socio-organizational dimension of the Web 2.0 concept, as well as a thematic synthesis. The second part of the article will deal with themes relating to management and organization, as well as a reflection on the emergence of a 2.0 corporate paradigm through a presentation of the different steps to which Web 2.0 tools can be applied.