Quantifying the value of iterative experimentation
Year of publication: |
[2024]
|
---|---|
Authors: | Mao, Jialiang ; Bojinov, Iavor |
Publisher: |
[Boston, MA] : [Harvard Business School] |
Subject: | Product Development | Value Creation | Research | Betriebliche Wertschöpfung | Value creation | Produktentwicklung | New product development | Experiment | Innovation |
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