Specifying, estimating and validating consumer eSports engagement composite model : a composite confirmatory approach
Year of publication: |
2023
|
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Authors: | Abbasi, Amir Zaib |
Published in: |
EuroMed journal of business. - Bingley : Emerald, ISSN 1758-888X, ZDB-ID 2455829-1. - Vol. 18.2023, 3, p. 452-466
|
Subject: | Composite measurement model | Consumer eSports engagement | ESport game brands | Reflective-formative construct | Scale validation |
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