The effects of platform governance mechanisms on customer participation in supplier new product development
Year of publication: |
2021
|
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Authors: | Wei, Ruiqi ; Wang, Xinchun ; Chang, Yu |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 137.2021, p. 475-487
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Subject: | New product development | Digital platforms | Customer participation | Inter-firm interactions | Platform governance | Produktentwicklung | Digitale Plattform | Digital platform | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Innovation | Kundenintegration | Customer integration | Innovationsmanagement | Innovation management | Social Web | Social web | Netzwerkökonomik | Network economics | Fertigungsprogramm | Master production schedule |
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