The impact of social media adoption on innovative SMEs' performance
Year of publication: |
2023
|
---|---|
Authors: | Domma, Filippo ; Errico, Lucia |
Published in: |
International review of applied economics. - Abingdon : Routledge, part of the Taylor & Francis Group, ISSN 1465-3486, ZDB-ID 1476715-6. - Vol. 37.2023, 3, p. 324-356
|
Subject: | firm performance | Innovative SMEs | social media | Twitter | Social Web | Social web | Unternehmenserfolg | Firm performance | KMU | SME | Innovation | Innovationsdiffusion | Innovation diffusion | Innovationsmanagement | Innovation management | Großbritannien | United Kingdom | Online-Marketing | Internet marketing |
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