The role of market knowledge type on product innovation performance
Year of publication: |
2020
|
---|---|
Authors: | Petrovici, Dan ; Obal, Michael W. ; Walton, Bryn ; Fearne, Andrew P. |
Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 24.2020, 5, p. 2050046-1-2050046-30
|
Subject: | Market knowledge | new product development | market information-gathering activities | market knowledge tacitness | market uncertainty | product innovation performance | Produktentwicklung | New product development | Innovation | Marketing | Marketingmanagement | Marketing management | Wissensmanagement | Knowledge management | Innovationsmanagement | Innovation management | Wissen | Knowledge |
-
Falasca, Mauro, (2017)
-
Chen, Kuan-Yang, (2022)
-
The effects of buyer-supplier's collaboration on knowledge and product innovation
Chang, Jeanine, (2017)
- More ...
-
Yamoah, Fred Amofa, (2016)
-
Exploring supermarket loyalty card analysis to identify who buys fairtrade
Yamoah, Fred A., (2013)
-
The wisdom of crowds : the potential of online communities as a tool for data analysis
Garcia Martinez, Marian, (2014)
- More ...