What drives consumers to use local online retail platforms? : the influence of non-place-specific and place-specific motives
Year of publication: |
2024
|
---|---|
Authors: | Hagen, Daphne ; Spierings, Bas ; Weltevreden, Jesse ; Risselada, Anne ; Atzema, Oedzge A. |
Published in: |
Journal of retailing and consumer services. - Amsterdam : Elsevier Science, ISSN 0969-6989, ZDB-ID 2020784-0. - Vol. 77.2024, Art.-No. 103649, p. 1-9
|
Subject: | Local online retail platforms | Retail agglomerations | Uses and gratifications theory | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Digitale Plattform | Digital platform | Electronic Commerce | E-commerce |
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